Alliah Bago
BDes (Hons) Graphic Design
Waiting on You
Waiting on You is an interactive pop-up experience that shines a spotlight on the often-overlooked roles within the hospitality industry. Aimed at younger audiences, it blends playful design with educational storytelling to challenge negative stereotypes and promote empathy for service workers. Through character-driven games and engaging visuals, visitors explore real industry roles in a fun, approachable way. Inspired by interviews with hospitality professionals, the project encourages a more respectful and positive perception of those in the field. Waiting on You serves up awareness with a side of creativity, inviting visitors to see hospitality in a whole new light.

Waiting on you, Open for service

Serving up facts not food

Pop up shop overview

Pop up shop employee uniform

“Thank You” stickers, spreading kindness and positivity

User testing results

Waiting on You promotional poster

Respect is ALWAYS on the menu

Waiting on You assets overview